Be an Exhibitor

November 8-9, 2019: Dallas Market Hall, Main Hall

Fri. 11am-5pm · Sat. 11am-5pm · $10 at the door | Purchase Online

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Speaker Biographies

 

Red Boswell

Red Boswell

IFPG

Red brings over 25 years of executive leadership in many areas of franchising, marketing and entrepreneurship. In 1998, Red founded and built a nationwide chain of 148 pet service franchises. After selling his franchise organization, Red launched Integriserv, a franchise and marketing consulting firm. Next, Red joined Expense Reduction Analysts as Chief Growth Officer to lead the expansion of this globally respected franchisor. As an experienced entrepreneur, franchisor, CEO, Certified Franchise Executive, speaker, consultant and passionate business builder focused on wisely scaling organizations, Red also fueled his business building passions as Global CDO and North American CEO for ActionCOACH and Leverage Global, a launching ground for emerging franchise brands. In his role as IFPG President, Red is responsible for continuing to grow IFPG’s membership as well as develop new and exciting programs. Red is heading up IFPG's second office located in Plano, Texas.

 

Chris Conner

Chris Conner

Franchise Marketing Systems

Christopher Conner has spent the last fifteen years working in the franchise development field working with startup and emerging franchise systems. His work covers a variety of franchise categories including strategic planning, franchise operations and training system development, franchise marketing and franchise sales. In 2009, Mr. Conner founded Franchise Marketing Systems based out of Atlanta, Georgia which today has grown to a team of 19 staff members located in markets across the United States. Franchise Marketing Systems has supported clients in selling over 3,000 franchise units in North and South America, Asia, the Middle East, Canada and Southeast Asia. Mr. Conner’s vision was to develop a model that allowed for efficient, effective and performance based franchise development work to be completed for new and emerging franchisors. Mr. Conner holds a Bachelor’s Degree in Marketing from Miami of Ohio and an MBA in Finance from DePaul University in Chicago.

 

Cliff Nonnenmacher

 

Cliff Nonnenmacher

Franocity

Cliff is the CEO of Franocity and has spent the last 20 years as an Entrepreneur. He is considered a turnaround expert and established this reputation after buying several failing businesses and turning them into highly profitable companies within a very short period of time. Early in his career, he was an investment banker with one of the largest financial institutions in the world, Smith Barney. He left his Wall Street job in 2003 to acquire a Master Franchise opportunity in the Northeast. Since then, he has been instrumental in the growth and development of Cartridge World, Four Seasons Sunrooms, Contours Express, Personal Training Institute, Games 2U, PuroClean and Maid Right.

 

Stephen Maeker

Stephen Maeker

FranChoice

Stephen is a nationally published Franchise Consultant with FranChoice who assists candidates that are interested in learning more about franchising by taking an educated based approach. He saves people time and energy through an iron clad process and his services are free. Stephen’s former corporate roles include VP of Franchise Sales and International Financial Manager for 2 highly respected franchised restaurant concepts. He and his wife are both top performing franchises with industry leader Sola Salon Studios. Stephen earned his BBA from U.T. and his MBA in Entrepreneurial ventures from U.S.C.

 

Tom Laidlaw

Tom Laidlaw

The Entrepreneur's Source

Tom Laidlaw has over 40 years of experience in management and business development. Tom joined The Entrepreneur’s Source because of his desire to help people achieve their career dreams. Tom is a graduate of The E Source Academy’s intense and rigorous training on coaching, franchising and self-employment options. As a result of his tireless efforts, Tom was awarded the “Coach of the Year” at the recent TES Annual Conference, an honor bestowed upon the top franchise coach in the nation.

 

Sara Waskow

Sara Waskow

FranNet of Dallas/Fort Worth

For over 20 years Sara's career has been focused on helping small companies grow their brand and profits. Her interaction with small business owners from both a corporate and an individual startup perspective sparked her interest in franchising. She joined FranNet of Dallas/Fort Worth in Aug 2012, and purchased the franchise in 2015. She walks her clients through a free process to help them assess 3 things:

  • Is business ownership right for them?
  • Is franchise ownership right for them?
  • Which franchise best matches their goals, skills, and financial capabilities?

Sara frequently speaks at conferences and workshops throughout the metroplex, and is a contributing author and podcast guest. In addition to the FranNet franchise, Sara and her husband also own 2 gyms, and have lived in the DFW metroplex for 32 years.

 

Zack Flodeen

Zack Flodeen

Tenet Financial Group

Zack has spent over 13 years working in the financial services industry providing in depth investment guidance and analysis to a large variety of clients. His ability to explain complex subjects on a variety of different levels has distinguished him from the competition. Zack’s previous experience includes advisory roles with companies such as Fisher Investments, ING Investment Management, and Charles Schwab. Zack is a CFA Charterholder having earned his CFA (Certified Financial Analyst) accreditation from the CFA Institute.

 

Steven Cooper

Steven Cooper

ERSOP.com

Steven Cooper has 25 years of benefits consulting and pension administration experience. He was the first to evangelize the essential exit strategy that popularized the ERSOP(TM) Plan. Beginning in 1999, he successfully marketed the concept to franchisors and business brokers. In 2001 he coined the term "ERSOP (Entrepreneur Rollover Stock Ownership Plan)".

 

Trish Benedik

Trish Benedik

Select Franchise Consulting

Trish Benedik connects people with franchises and businesses that fit their business and personal goals. An author, consultant, franchise owner and educator, Trish is a franchise consultant and owner of a multi-unit CG3 fundraising Franchise. She recently published the book "Franchising Without Fear". Trish graduated from The Ohio State University and lives near Columbus, Ohio.