Be an Exhibitor

January 27-28, 2018: Halifax Convention Centre

Sat. 11am-5pm · Sun. 11am-4pm

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How to Franchise Your Business: Take the Path to Franchising


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How to Franchise Your Business

Presented by Marietta Snetsinger ~ Ascend Franchise Solutions & Michael Melvin ~ McInnes Cooper

Saturday, January 27, 2018
10:00 am - 11:00 am

Halifax Convention Centre
1800 Argyle St, Halifax, Nova Scotia B3J 3N8


You will learn:

  • Legalities of Franchising
  • Greatest Legal Risks Faced by Franchisors
  • Essential Legal Protections for Franchisors

Pre-registration is required. Space is limited.


Marietta Snetsinger

Marietta Snetsinger

Ascend Franchise Solutions

With over 20 years of business experience, Marietta Snetsinger is passionate about establishing solid operational systems and leadership within franchise organizations. She has played an important role in developing operational support tools and recruitment strategy with several well- loved brands including M&M Meat Shops and Baskin-Robbins. Marietta is committed to supporting Franchisors as they develop and grow their Franchise systems. Today she is the Chief Solutions Officer of Ascend Franchise Solutions.


Michael Melvin

Michael Melvin

McInnes Cooper

Mike Melvin is a Partner with the law firm of McInnes Cooper and specializes in franchise and trade-mark law.  Mike is recognized in the 2013, 2014 and 2015 Canadian Legal Lexpert® Directories as a Leading Practitioner in the area of franchise law and is a member of the Canadian Franchise Association’s Legal and Legislative Affairs Committee.  He is a frequent speaker and writer on franchise law matters and is a registered trade-mark agent.  Mike advises both franchisors and franchisees on their obligations under franchise legislation, prepares and reviews franchise agreements, franchise disclosure documents and other franchise documentation and assists with matters of corporate structuring and restructuring and with all types of franchise transactions.