Steven Cooper has 25 years of benefits consulting and pension administration experience. He was the first to evangelize the essential exit strategy that popularized the ERSOP(TM) Plan. Beginning in 1999, he successfully marketed the concept to franchisors and business brokers. In 2001 he coined the term "ERSOP (Entrepreneur Rollover Stock Ownership Plan)".
Franchise Marketing Systems
Chris Conner has spent the last twenty years working in the franchise development field working primarily with startup and emerging franchise systems. Mr. Conner's work covers a variety of franchise categories including strategic planning, franchise operations, franchise training system development, franchise marketing and franchise sales. In 2009, Mr. Conner founded Franchise Marketing Systems based out of Atlanta, Georgia which today has grown to a team of 34 team members located in markets across the United States and Canada. Franchise Marketing Systems has developed over 700 franchise brands and supported clients in selling over 8,000 franchise units in North and South America, Asia, the Middle East, Canada and Southeast Asia. Franchise Marketing Systems has worked with a variety of well known brands and significant franchise systems including Baxter Healthcare, Anytime Fitness, Costco, Ford Motor Company, Delta Airlines, UPS Stores, European Wax Center, Junk King and others.
Mr. Conner’s vision was to develop a model that allowed for efficient, effective and performance based franchise development work to be completed for new and emerging franchisors. The combination of providing consulting and franchise development support along with the franchise sales and marketing model for new brands created more opportunities to more brands to scale and grow through franchising. Chris Conner holds a Bachelor’s Degree in Marketing from Miami of Ohio and an MBA in Finance from DePaul University in Chicago. He is married to an amazing wife, Dr. Alaina Conner and has two great kids, Ashton and Jameson.
Tenet Financial Group
Dave Woggon has been in the franchise industry since 1986 in both funding and franchise exploration roles. As the VP of Development for Tenet Financial Group, he oversees the consulting team and identifies strategic growth opportunities for the company.
The Wealthy Franchisee
Scott Greenberg is an international speaker, writer and performance expert who helps franchise owners grow their business, He's spoken in all 50 states and throughout the world with clients that include McDonald's, GNC, Great Clips, Anytime Fitness, and countless others. Scott is a contributing writer for Entrepreneur, Global Franchise Magazine, and Nation's Restaurant News, and the author of the book, The Wealthy Franchisee.
Shelton Law & Associates
Ms. Shelton has been counseling Franchise / Business Opp. clients for over 25 years. She especially enjoys working with small business owners assisting them to "Expand their Brand®". Since starting the law firm, she has been focused on providing the “Missing Piece” with legal services to small and emerging businesses. Her business savviness combined with her belief in mentorship is the backbone of the law firms slogan, “Your Outsourced In-house Counsel”. Ms. Shelton focuses on ensuring clients are offered individualized service while handling Franchise Disclosures, registrations, legal creation and vendor distributions within a clients business. Ms. Shelton has published many articles and has even written a book. She has been married for over 25 yrs. and has one son and a sponsored daughter from Haiti. In her spare time she teaches leadership development in third world countries to future colleagues and volunteers at her church.