Welcome and thank you for choosing to be a participant in The National Franchise Show – Phoenix.
Please take a moment to read the exhibitor manual, which will provide you with all of the necessary information for the preparation and installation of your exhibit. Processing your orders at your earliest convenience will allow us and the service-contractors time to provide you with the best possible rates & service.
The Show Office will be set up at the Phoenix Convention Center, on Friday October 17th at noon and management will be available to assist you for the duration of the Show.
Table of Content
- General Information (Location, Dates, & Times)
- Exhibit Application Inclusions
- Checklist
- Audiovisual
- Booth Cleaning
- Booth Installation & Dismantle
- Electrical
- Exhibitor Badge
- Federal ID Number
- Food Sampling
- Franchise Show & Conference Schedule
- Free Admission Passes
- Furniture (Show Decorator)
- Hotel
- Insurance
- Lead Retrieval System
- Loading Docks
- Move-in Instructions
- Move-out Instructions
- Parking
- Rules & Regulations
- Shipping & Deliveries
- Show Decorator (Furniture & Display Rental)
- Show Guide Ads & Sponsorship
- Telephone / Internet / WIFI
- Tips to Success
- Vehicles on Show Floor
GENERAL INFORMATION
Show Location
Phoenix Convention Center
West Hall 1
100 N 3rd Street
Phoenix, Arizona
85004
Show Dates & Times
Saturday, October 18, 2025 | 11:00 am – 5:00 pm
Sunday, October 19, 2025 | 11:00 am – 4:00 pm
Exhibitor Move-in Times
Friday, October 17, 2025 | 12:00 pm – 6:00 pm
Exhibitor Move-Out Dates & Times
Sunday, October 19, 2025 | 4:00 pm – 8:00 pm
Produced By
National Event Management
Suite #102
260 Town Centre Blvd.,
Markham ON
L3R 8H8
Tel: (905) 477-2677 or (800) 891-4859
Exhibitor Coordinator
Emma Barnes-Chow
905-477-2677 or 800-891-4859 Ext 284
emma@nationalevent.com
Exhibit Application Inclusions
Your exhibit application cost includes the following:
- Carpet
- 8 ft back drape
- 3 ft side drapes on each side of booth
- Up to 6 exhibitor badges
- Material handling for one (1) skid only (from loading docks to booth)
Items such as tables, chairs, and electrical are NOT included. If you require these in your booth, you may rent from our official show vendors identified below in this Exhibitor Manual.
All booth designs and activities must comply with the rules and regulations of the Show and Venue.
Exhibitor Checklist
Please print a copy of this checklist to assist you in planning for the Show. To take advantage of “early booking discounts” please note booking deadlines.
AUDIO / VISUAL RENTALS
BOOKING DEADLINE: Septmeber 19, 2025
If you require audio visual equipment in your booth, please use the link below and find “The National Franchise Show”. You will need to create an account.
Orders received after the pre-show booking deadline may be subject to additional charges.
If you have any questions, please contact:
AV Concepts
Email: exhibitorservices@avconcepts.com
Tel: 480-701-0059
BOOTH CLEANING
PRE-SHOW BOOKING DEADLINE: October 3, 2025
Exhibitors are responsible for maintaining their own booth space. If you require in-booth vacuuming please see below:
Gamut Event Services is the official show decorator. To place any show services orders, please visit the online exhibitor portal. Gamut Event Services will be sending a unique login to the email we have on file, you will receive an email from ES@GAMUTSVS.COM . All orders are online only.
You may also visit their website at www.gamutsvs.com.
If you have any questions, please contact their exhibitor services department at:
Gamut Event Services
Email: es@gamutsvs.com
Tel: 626-716-4436
BOOTH INSTALLATION & DISMANTLING
PRE-SHOW BOOKING DEADLINE: Ocotber 3, 2025
Dismantling or removing your exhibit/exhibit materials before the end of the show is strictly prohibited.
Should you require assistance setting up or dismantling your booth, these services can be ordered from:
Gamut Event Services is the official show decorator. To place any show services orders, please visit the online exhibitor portal. Gamut Event Services will be sending a unique login to the email we have on file, you will receive an email from ES@GAMUTSVS.COM . All orders are online only.
You may also visit their website at www.gamutsvs.com.
If you have any questions, please contact their exhibitor services department at:
Gamut Event Services
Email: es@gamutsvs.com
Tel: 626-716-4436
Electrical
PRE-SHOW BOOKING DEADLINE: October 3, 2025
Electrical is not supplied to your booth. If you require an electrical hookup,
please complete the ELECTRICAL ORDER FORM and send to ccooper@commonwealthelectric.com
You can also use the following link to complete an ONLINE ORDER.
If you have any questions or problems, you can contact:
Cathee Cooper
Email: ccooper@commonwealthelectric.com
Exhibitor Badges
DEADLINE: October 10, 2025
We have implemented a new automatic badge system to simplify the request process. Exhibitors are provided with up to a maximum of 6 personalized name badges based on the size of your booth. Badges will be available for pick up at the Show Office during move-in and must be worn to gain admittance to the Show.
Visit the Exhibitor Registration Portal to register your booth staff for the Phoenix Franchise Show. You can visit this portal at any time to manage your company’s staff badges. You will need to enter your Access Code to manage your company’s account. Your Access Code will be emailed to the main contact from your company roughly 8-weeks before show date. Contact exhibitors@nationalevent.com if you did not receive your access code.
Federal ID Number
The Federal ID Number for the venue is 59-1101138. You will require this number to clear customs.
Food Sampling
SUBMISSION DEADLINE: September 18, 2025
If you are planning on sampling food or beverage products in your booth, please review the following information and complete the necessary forms.
– Samples are limited to 1”x1” bite-sized portions for food, and a maximum of 3oz of product in a 4oz container for beverages.
– Sample products must be manufactured, processed and/or distributed by exhibiting entity in the tradeshow. Items may be sampled only and cannot be sold.
– Hand washing stations are required for samples that are not pre-packaged per Maricopa County guidelines.
PUBLIC HEALTH APPROVAL
1. Any exhibitor interested in sampling must make an account with Phoenix Public Health. CLICK HERE to Login/Register.
You can utilize the PUBLIC HEALTH – HOW TO REGISTER to assist in creating your personal account. Must use a US address for your account registration
Once registered, hit “apply” at the top bar beside the Home/ Dashboard. Then search applications on the top bar or select “Environmental – Related Permits box / Food or Beverage business box / Special event application box”. You will need to fill out the application called Temporary Food Establishment less than 14 day.
You can also use the PUBLIC HEALTH – HOW TO APPLY to assist in applying for the permit.
If you have any questions regarding the permit, you can call 602-506-6824.
VENUE APPROVAL
1. Complete the VENUE SAMPLING FORM and send to both emma@nationalevent.com and sullivan-tina@aramark.com.
Must send a copy of the Maricopa County Environmental Services Temporary Food Service Establishment permit no later than 14 days prior to the event to both emma@nationalevent.com and sullivan-tina@aramark.com.
If you have any questions, you can contact:
Aventura Catering
Tel: 602-534-8632
Email: sullivan-tina@aramark.com
PUBLIC HEALTH – PERMIT APPLICATION
PUBLIC HEALTH – HOW TO REGISTER
PUBLIC HEALTH – HOW TO APPLY
VENUE SAMPLING FORM
Franchise Show & Conference Schedule
FREE ADMISSION PASSES
Raise awareness and let people know you will be at The National Franchise Show! Increase traffic to your booth by sharing free admission passes to the event. There is no limit to the number of FREE Admission Passes you may share to your email database, as well as on social media. Please share the registration link below for free passes or download a copy of our generic FREE Admission Pass.
- FREE admission Pass: (coming soon)
- Generic FREE Admission Coupon(.jpg): CLICK HERE (coming soon)
- Generic FREE Admission Coupon (.pdf): CLICK HERE (coming soon)
Custom Coupons
You can also distribute a customized FREE Admission Pass to promote your participation at the show. If you are interested, please complete the form below and upload a high-resolution logo (.jpg, .eps, .pdf forms accepted). You will recive an email from emma@nationalevent.com with your customized pass 2-3 weeks before the show.
DEALINE OF LOGO SUBMISSION: September 18, 2025
Furniture (Show Decorator)
PRE-SHOW BOOKING DEADLINE: October 3, 2025
Carpet, 8ft back drape and 3 ft side drape are supplied for your exhibit space. If you require tables, chairs or additional booth supplies, these items can be rented from
Gamut Event Services is the official show decorator. To place any show services orders, please visit the online exhibitor portal. Gamut Event Services will be sending a unique login to the email we have on file, you will receive an email from ES@GAMUTSVS.COM . All orders are online only.
You may also visit their website at www.gamutsvs.com.
If you have any questions, please contact their exhibitor services department at:
Gamut Event Services
Email: es@gamutsvs.com
Tel: 626-716-4436
Show Colours
– Booth Drapes: Black
– Booth Carpet: Grey
– Aisle Carpet: Teal
Hotel
BOOKING DEADLINE: September 2, 2025
Rooms and discounted rate will only be held until the specified date.
Rooms will then be subject to availability at prevailing rates.
We have obtained a group rate of $249+ taxes and fees at the Hilton Garden Inn Phoenix Downtown
Hilton Garden Inn Phoenix Downtown
15 E Manroe St
Phoenix, AZ 85004
Reservations may be made by BOOKING ONLINE HERE.
Make sure to mention The National Franchise Show – Phoenix. Rates cannot be changed at check-in/check-out times if you fail to identify your affiliation at the time of booking.
Insurance
Insurance for booth/show
Exhibitors must have their own liability insurance covering a minimum of $1 million in damages. Please list National Event Management as “additional insured”.
Transportation Insurance
Show Management is NOT responsible for damages caused during the transportation of your products. We strongly recommend purchasing transportation insurance when booking your shipments.
Liability
Exhibitors will be liable for, will indemnify, and will hold harmless Show Management from any loss or damage whatsoever occurring to, or suffered by, any person or company. This includes, without limiting the generality of the foregoing, exhibitor, other exhibitors, management, the owners of the building and their respective agents, servants and employees, and members of the public attending the show, either (a) on the said space or (b) elsewhere. Neither the facility nor Show Management will be responsible for loss or damage to persons, exhibits, or decorations by fire, accident, theft, or any cause while in the exhibition buildings.
Insurance Supplier
If you do not already have insurance for the show, you may contact:
Exhibitor Insurance
Phone: 905-695-2971
Toll Free: 1-866-836-9066
info@exhibitorinsurance.com
Exhibitor Insurance Brokers.com is offering a special price for the show at $139.
Please click on the link here to access their form: ONLINE EXHIBITOR INSURANCE
If you prefer, you may also fill out the form below and send to info@exhibitorinsurance.com
Lead Retrieval System
We now offer a New Lead Collection system at The National Franchise Show. More information on this system will be coming soon.
Loading Docks
The Loading Dock available for the show are slips 1-4 on the docks. The size of the roll-up door is 18’ W and 11.9’ H.
Phoenix Convention Center Loading Docks (for deliveries) – 100 N 3rd St, Phoenix, AZ 85004
– 5th Street, closer to Washington (for directions)
Dollies and a pump truck will be available for your use. If you require a forklift to move material from the dock to your booth, a forklift will be available to you. However, if you have excessive forklift requirements (more than 1 skid of product), please contact Emma Barnes-Chow (emma@nationalevent.com) to discuss your needs. A charge may apply.
Move-in Instructions
Move -in Times: Friday October 17, 2025 12:00 pm – 6:00 pm
- All exhibitors must officially register before setting up.
- All exhibits must be set up by 6:00 pm Friday. Exhibitors will not be permitted to set up during show hours.
- The aisle carpet will be in place Saturday morning. Dollies and carts WILL NOT be permitted on the carpet. Hand-carried items only may be brought in on Saturday.
- Children 15 years of age or younger will not be permitted in the exhibit area during move-in, set-up, or tear down.
Move-out Instructions
Move -Out Times: Sunday October 18, 2025 4:00 pm – 8:00 pm
Please note that move-out will begin once the show has closed, the aisles are cleared and the aisle carpets removed. If you are able to hand carry your supplies out to your car, we encourage you to do so. Dismantling or removing your exhibit/exhibit materials before the end of the show is strictly prohibited.
All material must be removed by 8:00 pm
Items left on the show floor after move-out time will be forced off the floor. Show Management reserves the right to reroute shipments that are not picked up or refused by carriers. Should this occur, you will be responsible for any charges incurred.
Exhibitors are encouraged to remove small items and open cases of products from the show floor first. Show Management will take all reasonable security precautions, but immediate removal of these items is the best way to prevent pilferage.
NOTE: All exhibitors using HAUListic must move freight after the show must have booth materials packed and ready for pick up at the loading dock. Please provide our sales staff onsite with your paperwork before leaving the show site.
Parking
There is paid parking available at the Phoenix Convention Center. CLICK HERE to review the parking sheet for parking garage information, pricing, and the website to order online. If you choose not to pre-purchase parking, you can pay onsite when you park.
If you have any questions, please contact:
Parking Office
Tel: 602-256-9760
OR
Cogan Streeter, General Manager
Email: Cstreeter@aceparking.com
Rules & Regulations
Diagram #1: Sample of the drape provided for your booth
Diagram #2: Sample of display allowance
Upright banners & products must be within 4’ from the back drape, and a maximum of 8’ high. The front 6’ of the booth must be clear above 4’.
Booth Display & Restrictions
- Diagram#1 shows the drapes that are provided as a part of your booth cost.
- Diagram#2 shows the allowed clearance for displays, banners, and products within your booth.
- No exhibit may exceed a maximum height of 8 ft.
- Side panels 8 ft. high, must not exceed a depth of 4 ft. extending from the back of the display.
- The remainder of the 6 ft depth from the front of the booth must not exceed a 4 ft. height.
- Any exceptions to this must have pre-approval from Emma Barnes-Chow (emma@nationalevent.com)
Prefab booth partitions must be finished on both sides. If they are not, please request drapes prior to the show.
Signage
No signage or material may be extended above the 8ft height at the back of your booth nor hung from the ceiling or across the aisle, without approval from Show Management (emma@nationalevent.com). All signs must be printed on one side only. Your brand messaging can only face the inner walls of your exhibit space.
Carpet or Flooring
Carpet is provided within your booth space. If you would like to change the color, you may order different flooring through our decorator at your own cost or you may bring your own. *Please be sure to review the Tape Restrictions below.
Tape (Floor, Wall, and Carpet Damage)
This only applies to companies that choose to place carpet or flooring on top of the existing carpet.
It is important that you use the proper carpet tape in your booth. If you do not use the correct tape there will be a charge for tape removal.
Here are the models of two-faced tapes that are authorized by the facility:
- Polyken 105c LPDE
- Scapa 274004
- DC W002A
If you bring your own carpet, you must adhere to the above Tape Restrictions. If you do not have the proper tape, please notify Show Management before installing your carpet or tiles.
If you would like to install your carpet on top of the existing carpet, please contact Emma Barnes-Chow (emma@nationalevent.com)
Restrictions for Booth Installation
Painting, nailing, drilling, or screwing to the floors, walls or any other part of the building is not permitted. Exhibitors are also responsible for oil, grease, or any general damage to the carpeted area. Exhibitors wishing to lay any floor coverings may not fasten the coverings to the building floor. It is suggested that building paper or the approved tape (Polyken 105c LPDE OR Scapa 274004 OR DC W002A) is used instead.
Demonstrations/Distributions
Displays, demonstrations or distribution of advertising materials, are not permitted outside the confines of your booth. If audio visual equipment is used, the sound must be subdued to such an extent as to ensure it’s having no nuisance effect on neighbouring exhibitors. The use of microphones is not permitted without prior management approval.
Fire Regulations
All exhibitors planning to use any type of fuel (such as gas, oil, helium gas, or propane) in their exhibits are requested to contact Show Management. All displays or exhibited materials must be fireproof to conform to Federal, Provincial/Sate, and City Fire Laws.
National Event Management is obligated to abide by the Fire Code regulations in each city. We therefore retain the right to refuse any material or object that does not conform to code. If you have a question or need information regarding the Fire Code please contact Emma Barnes-Chow (emma@nationalevent.com)
Animals in the Show
The facility’s policy prohibits the presence of animals unless they are used as a working dog. Permission must be obtained from the facility for any exception. Please contact Emma Barnes-Chow (emma@nationalevent.com) regarding approval.
Helium Balloons
Helium balloons are prohibited in most venues. There is a large retrieval fee, charged to the exhibitor when balloons are lost. Please contact Emma Barnes-Chow (emma@nationalevent.com) if you wish to use helium balloons in your display.
Mechanical Conveyances
Mechanical Conveyances such as electric carts, scooters, or bicycles will not be allowed in the aisles during the show hours. The only exceptions to this rule will be in the case of handicapped persons visiting the show, or those with authorization from Show Management.
Non-Compliance
National Event Management reserves the right to make changes, amendments, and additions to the rules and regulations without notice, as considered necessary to the efficient and proper conduct of the show. Interpretation of these rules and regulations shall rest with Show Management and non-compliance can result in ejection of the offending exhibitor or in the closing of his/her exhibit.
SHIPPING & DELIVERIES
Shipping Direct To Show: Friday, October 17, 2025
PLEASE NOTE: The facility will NOT accept shipments prior to the Show move-in date. Show Management will sign for the delivery on your behalf during move-in hours only. Your materials will be left at the dock until you arrive. To move your items to your booth space, pump trucks and dollies will be available at no charge. Should you require assistance or the use of a forklift, please contact Emma Barnes-Chow (emma@nationalevent.com) as charges may apply.
NOTE: After freight is packed at the end of the show it must be moved to the dock area for pick up. Freight that is left on the show floor will incur a handling fee.
The most cost-effective way to ship your items to the show is to arrange delivery during move in hours with our official Show Carrier;
HAUListic
Tel: (859) 254-4112 or (800) 388-4112
Email: LEX@shiphaulistic.com
HAUListic SHIPPING ORDER FORMS
You may choose to use another carrier however, keep in mind that not all carriers deliver and pick up during our scheduled move in/move out times.
NOTE: All exhibitors using HAUListic must move freight after the show must have booth materials packed and ready for pick up at the loading dock. Please provide our sales staff onsite with your paperwork before leaving the show site.
Pre-Show Shipping
There is no Advanced Shipping available. Shipments must arrive during move-in.
Shipments arriving before October 17, 2025 may be refused by the facility.
Any charges incurred for early freight accepted by the facility will be the responsibility of the exhibitor.
Show Decorator (Furniture & Display Rental)
PRE-SHOW BOOKING DEADLINE: October 3, 2025
Carpet, 8ft back drape and 3 ft side drape are supplied for your exhibit space. If you require tables, chairs or additional booth supplies, these items can be rented from
Gamut Event Services is the official show decorator. To place any show services orders, please visit the online exhibitor portal. Gamut Event Services will be sending a unique login to the email we have on file, you will receive an email from ES@GAMUTSVS.COM . All orders are online only.
You may also visit their website at www.gamutsvs.com.
If you have any questions, please contact their exhibitor services department at:
Gamut Event Services
Email: es@gamutsvs.com
Tel: 626-716-4436
Show Colours
– Booth Drapes: Black
– Booth Carpet: Grey
– Aisle Carpet: Teal
Show Guide Ad & Sponsorship Opportunities
There are a number of ways to increase your brand awareness at our shows. Additional ad space is available in our Show Guides that are distributed to attendees and sponsorship recognition includes show guide space, on-site signage, & online presence. For more information, please contact Michael at michael@nationalevent.com or 905-477-2677 ext. 270.
Telephone / Internet / WIFI
PRE-SHOW BOOKING DEADLINE: October 3, 2025
Please Note: This venue only has paid WIFI.
If you require a telephone or internet in your booth, please fill out the ORDER FORM and send it to:
Smart City
Tel: 1-888-446-6911
Fax: 702-943-6001
Email: customerservice@smartcitynetworks.com
Or if you would like, place your ORDER ONLINE HERE
INTERNET & TELEPHONE ORDERING GUIDE
INTERNET & TELEPHONE ORDER FORM
ONLINE ORDERING
Tips for Success
Please review the "Tips for Success" PDF below for important information on how to make the most out of exhibiting with us!
Vehicles on Show Floor
All vehicles must abide by the arrival and departure schedules and procedures established by Show Management.
Please contact Emma Barnes-Chow (emma@nationalevent.com) and provide pictures and specifics (make, model, dimensions) of the vehicle you would like to display for approval and to arrange arrival time.
When motorized vehicles are approved for use, a protective sheet of visqueen, tarpaulin or comparable material may be required to eliminate damages from leaks of gas, oil, etc., at the exhibitor’s expense.
Fire Department Regulations for Display Vehicles:
-
- All fuel tank fill caps shall be sell-lacking or taped in an approved manner ta prevent tampering.
- Fuel in the fuel tanks shall not exceed one ( 1) quarter of the tank capacity or five (5) U.S. gallons ( 18.9L), whichever is less.
- Vehicles or equipment shall not be fueled or defueled on City of Phoenix property.
- The battery’s positive lead must be disconnected. II approved by the Fire Marshal, batteries used to power auxiliary equipment may be permitted to be kept in service.
- CNG, LNG, LPG {propane}, and hydrogen fuel tanks shall hove their emergency shut off valve(s) in the closed position.
- Batteries in electric vehicles shall be rendered inoperable by the removal of fuses or other approved methods, but are not required to be disconnected.
- RV’s, campers, tractor-trailers, and other vehicles with more than 120 square feet of ceiling shall have an operational smoke alarm per divided section.
- It may be necessary to inspect, move or relocate a vehicle before or during a show. For this reason, itis recommended that a set of keys be available on site for all vehicles.
- Gasoline and diesel may not be stored on-site.
Exhibitors are responsible for oil, grease, or any general damage to the carpeted area.
Exhibitors must provide a set of keys, the contact’s name, and phone number of the person responsible to remove the vehicle(s) to Show Management.