Table of Content

1. General Information (Location, Dates, & Times)
2. Exhibit Application Inclusions
3. Checklist
4. Audiovisual
5. Booth Backdrops
6. Booth Cleaning
7. Booth Installation & Dismantle
8. Customs & Cross Border
9. Electrical
10. Exhibitor Badge
11. Federal ID Number
12. Food Sampling
13. Franchise Show & Conference Schedule
14. Free Admission Passes
15. Furniture (Show Decorator)
16. Hotel
17. Insurance
18. Lead Retrieval System
19. Loading Docks
20. Move-in Instructions
21. Move-out Instructions
22. Parking
23. Rules & Regulations
24. Shipping & Deliveries
25. Show Decorator (Furniture & Display Rental)
26. Show Guide Ads & Sponsorship
27. Telephone / Internet / WIFI
28. Tips to Success
29. Vehicles on Show Floor

GENERAL INFORMATION

Show Location

Cobb Convention Center 
Hall C 
2 Galleria Parkway SE 
Atlanta, Georgia 
30339 

DIRECTIONS
AREA MAP

Show Dates & Times

Saturday, November 14, 2026 | 11:00 am – 5:00 pm
Sunday, November 15, 2026 | 11:00 am – 4:00 pm

Exhibitor Move-in Times

Friday, November 13, 2026  | 12:00 pm – 6:00 pm

Exhibitor Move-Out Dates & Times

Sunday, November 15, 2026 | 4:00 pm – 8:00 pm

Produced By

National Event Management
Suite #102
260 Town Centre Blvd.,
Markham ON
L3R 8H8
Tel: (905) 477-2677 or (800) 891-4859

Exhibitor Coordinator

Emma Barnes-Chow
(905) 247-8101 or (800) 891-4859 Ext. 284
emma@nationalevent.com

Exhibit Application Inclusions

Your exhibit application cost includes the following:  

• Carpet 
• 8 ft back drape   
• 3 ft side drapes on each side of booth  
• Up to 6 exhibitor badges   
• Material handling for one (1) skid only (from loading docks to booth). Additional charges may apply for additional skids. 

Items such as tables, chairs, and electrical are NOT included. If you require these in your booth, you may rent from our official show vendors identified below in this Exhibitor Manual.   

All booth designs and activities must comply with the rules and regulations of the Show and Venue. 

Exhibitor Checklist

Please print a copy of this checklist to assist you in planning for the Show. To take advantage of “early booking discounts” please note booking deadlines.

CHECKLIST

AUDIO / VISUAL RENTALS

ADVANCED BOOKING DEADLINE: November 6, 2026 

If you require audio-visual equipment in your booth, please contact:  

ONsite Audio-Visual Services
Email:  peday@onservices.com 
Tel: 770-813-7500 

Orders received after the pre-show booking deadline may be subject to additional charges. 

AV ORDER FORMS 

Booth Backdrops

If you require a pop-up banner or backdrop, please contact:

Corporate Display Specialties (CDS)
Nina Cote
Tel: 1-800-367-2531
Email: nina@cdsdisplays.com

http://www.ezbackdrops.com/

BOOTH CLEANING

BOOKING DEADLINE: November 11, 2026

Exhibitors are responsible for maintaining their own booth space. If you require in-booth vacuuming, please either ORDER ONLINE HERE or fill in the order forms below and send them to:

Advanced Exposition Services  
Tel: 678-389-1852  
Fax: 877-838-0560  
Email: rick@advancedexposervices.com 

BOOTH CLEANING FORM 
PAYMENT FORM
ONLINE ORDERING

BOOTH INSTALLATION & DISMANTLING

BOOKING DEADLINE: November 11, 2026 

Dismantling or removing your exhibit/exhibit materials before the end of the show is strictly prohibited.

Should you require assistance setting up or dismantling your booth, please contact:

Advanced Exposition Services  
Tel: 678-389-1852  
Email: rick@advancedexposervices.com  

Customs & Cross Border​

Cross Connect Customs & Logistics is our designated official customs broker to coordinate customs clearance of goods destined for The National Franchise Show. Please make sure you contact them at least one month prior to the event in order to arrange your custom needs.

If you have any questions please contact:

Cross Connect Custom & Event Logistics
Anthony D’Alessandro
Email: info@crossconnectcl.com
Tel: 416-670-6606

Electrical

ADVANCED BOOKING DEADLINE: November 4, 2026 

Electrical is not supplied to your booth. If you require an electrical hookup, follow this ORDERING LINK, select the show, and sign in to place your order online. 

If this is your first time ordering, click “Sign Up” to create an account. Please make note of your login and password information.  

If you have any questions, please contact: 

Cobb Convention Center 
Email: services@cobbconvention.com  
Tel: 770-989-5016. 

ONLINE ORDERING LINK
ORDERING INSTRUCTIONS

Exhibitor Badges

DEADLINE: November 6, 2026

Exhibitors are provided with up to a maximum of 6 personalized name badges based on the size of your booth. Badges will be available for pick up at the Show Office during move-in and must be worn to gain admittance to the Show.

Visit the Exhibitor Registration Portal to register your booth staff for the Atlanta Franchise Show.  You can visit this portal at any time to manage your company’s staff badges. You will need to enter your Access Code to manage your company’s account.  Your Access Code will be emailed to the main contact from your company roughly 8-weeks before show date.  Contact exhibitors@nationalevent.com if you did not receive your access code.

Federal ID Number

The Federal ID Number for the venue is 58-1955820.  You will require this number to clear customs. 

Food Sampling

SUBMISSION DEADLINE: October 15, 2026 

If you are planning on sampling food or beverage products in your booth, please review the information below and complete the venue and public health applications.   

– Exhibitors may only distribute samples of food and/or beverage products that are manufactured by or licensed for distribution by exhibiting company and must be related to the purposes of the tradeshow 

– Food items must be “bite size”  

– Beverages are limited to 4 oz.   

– No alcohol  

VENUE APPLICATION:

Please complete the VENUE SAMPLING AUTHORIZATION FORM and email to both emma@nationalevent.com and services@cobbgalleria.com  

PUBLIC HEALTH APPLICATION

Please reach out to Alina Hays, Public Health, to determine which application you will need to complete. Please note that there are fees associated with the applications. Late applications may not be accepted.  

Alina Hays 
Cobb & Douglas Public Health 
Center for Environmental Health 
Phone: 770-438-5116 
Front Desk: 770-435-7815 
Fax: 770-431-7410 
Email: alina.hays@dph.ga.gov 

VENUE SAMPLING AUTHORIZATION FORM

Franchise Show & Conference Schedule

FREE ADMISSION PASSES

Raise awareness and let people know you will be at The National Franchise Show! Increase traffic to your booth by sharing free admission passes to the event. There is no limit to the number of FREE Admission Passes you may share to your email database, as well as on social media. Please share the registration link below for free passes or download a copy of our generic FREE Admission Pass. 

• Free Admission Pass: https://www.atlantafranchiseshow.com/freetickets 
• Generic Free Admission Coupon (.jpg): CLICK HERE 

Furniture (Show Decorator)

BOOKING DEADLINE: November 11, 2026

Carpet, 8ft back drape and 3 ft side drape are supplied for your exhibit space. If you require tables, chairs or additional booth supplies, these items can be rented from the show decorator.

Show Colours

• Booth Drapes: Black
• Aisle and Booth Carpet: TBD

To place an order with the Show Decorator, you can ORDER ONLINE HERE or fill in the order forms below and send them to:  

Advanced Exposition Services  
Tel: 678-389-1852  
Fax: 877-838-0560  
Email: rick@advancedexposervices.com  

FURNITURE ORDER FORM 
PAYMENT FORM 
ONLINE ORDERING

Hotel

BOOKING DEADLINE: October 22, 2026 

Rooms and discounted rates will only be held until the specified date.
Rooms will then be subject to availability at prevailing rates.  

We have obtained a group rate of $199+ taxes and fees at the Renaissance Atlanta Waverly 

Renaissance Atlanta Waverly 
2450 Galleria Parkway SE 
Atlanta, Georgia  
30339  

Reservations may be made online using this BOOKING LINK 

Make sure to mention The National Franchise Show – Atlanta. Rates cannot be changed at check-in/check-out times if you fail to identify your affiliation at the time of booking.

Insurance

Insurance for booth/show
Exhibitors must have their own liability insurance covering a minimum of $1 million in damages. Please list National Event Management as “additional insured”.

Transportation Insurance
Show Management is NOT responsible for damages caused during the transportation of your products. We strongly recommend purchasing transportation insurance when booking your shipments.

Liability
Exhibitors will be liable for, will indemnify, and will hold harmless Show Management from any loss or damage whatsoever occurring to, or suffered by, any person or company. This includes, without limiting the generality of the foregoing, exhibitor, other exhibitors, management, the owners of the building and their respective agents, servants and employees, and members of the public attending the show, either (a) on the said space or (b) elsewhere. Neither the facility nor Show Management will be responsible for loss or damage to persons, exhibits, or decorations by fire, accident, theft, or any cause while in the exhibition buildings. 

Insurance Supplier

If you do not already have insurance for the show, you may contact:

Exhibitor Insurance
Phone: 905-695-2971
Toll Free: 1-866-836-9066
Email: info@exhibitorinsurance.com

Exhibitor Insurance Brokers.com is offering a special price for the show at $139 + taxes.
Please click on the link here to access their form: ONLINE EXHIBITOR INSURANCE

EXHIBITOR INSURANCE INFO

Lead Retrieval System

To help maximize your ROI at The National Franchise Show, we offer a digital Lead Collection system. Simply download the app on your smartphone or tablet to scan and save leads instantly.

To ensure seamless networking, all attendees are required to register and wear a QR-coded name badge before entering the show floor. Capturing a lead is now as simple as a quick scan!

LEARN MORE – INFORMATION ON HOW THIS WORKS
ORDER LEAD RETRIEVAL HERE

Important Note on Additional Users:
The base package includes access for up to 4 devices. If your team requires additional activations, you can easily add 2 more devices for $50. To upgrade, simply select your company name from the drop-down menu on the ordering page. (Note: If you have already purchased your main package, the system will only show you the add-on options).

Loading Docks

Information coming soon. 

DIRECTIONS
AREA MAP

Move-in Instructions

Move -in Times:      Friday, November 13, 2026        12:00 pm – 6:00 pm

• All exhibitors must officially register before setting up. Please come to the show office and our staff will print your badges and give your lanyards, as well as direct you to your booth. 
• All exhibits must be set up by 6:00 pm Friday. Exhibitors will not be permitted to set up during show hours.
• The aisle carpet will be in place Saturday morning. Dollies and carts WILL NOT be permitted on the carpet.  Hand-carried items only may be brought in on Saturday.
• Children 15 years of age or younger will not be permitted in the exhibit area during move-in, set-up, or tear down.

Move-out Instructions

Move -Out Times:      Sunday, November 15, 2026        4:00 pm – 8:00 pm

Please note that move-out will begin once the show has closed, the aisles are cleared and the aisle carpets removed. If you are able to hand carry your supplies out to your car, we encourage you to do so. Dismantling or removing your exhibit/exhibit materials before the end of the show is strictly prohibited. 

All material must be removed by 8:00 pm

Items left on the show floor after move-out time will be forced off the floor. Show Management reserves the right to reroute shipments that are not picked up or refused by carriers. Should this occur, you will be responsible for any charges incurred.

Exhibitors are encouraged to remove small items and open cases of products from the show floor first. Show Management will take all reasonable security precautions, but immediate removal of these items is the best way to
prevent pilferage.

NOTE:
All exhibitors using HAUListic must move freight after the show must have booth materials packed and ready for pick up at the loading dock. Please provide our sales staff onsite with your paperwork before leaving the show site.

Parking

Parking costs $15 per vehicle/day with NO in/out privileges. Oversized vehicles are not permitted.
Debit or credit cards only, no cash transactions. 

Both the Blue Deck and Green Deck are available for use, you can view location on the PARKING MAP.

– Green Deck: Accessed from Galleria Drive
– Blue Deck: Located across Galleria Drive, featuring an underground pathway that provides sheltered access to the front entrance of the Cobb Convention Center. 

DIRECTIONS
AREA MAP

Rules & Regulations

Diagram #1: Sample of the drape provided for your booth
Diagram #2: Sample of display allowance

Upright banners & products must be within 4’ from the back drape, and a maximum of 8’ high. The front 6’ of the booth must be clear above 4’.

Booth Display & Restrictions

• Diagram#1 shows the drapes that are provided as a part of your booth cost.
• Diagram#2 shows the allowed clearance for displays, banners, and products within your booth.
• No exhibit may exceed a maximum height of 8 ft.
• Side panels 8 ft. high, must not exceed a depth of 4 ft. extending from the back of the display.
• The remainder of the 6 ft depth from the front of the booth must not exceed a 4 ft. height.
• Any exceptions to this must have pre-approval from Emma Barnes-Chow (emma@nationalevent.com)

Prefab booth partitions must be finished on both sides. If they are not, please request drapes prior to the show.

Signage

No signage or material may be extended above the 8ft height at the back of your booth nor hung from the ceiling or across the aisle, without approval from Show Management. All signs must be printed on one side only. Your brand messaging can only face the inner walls of your exhibit space.

Carpet or Flooring

Carpet is provided within your booth space.  If you would like to change the color, you may order different flooring through our decorator at your own cost, or you may bring your own. *Please be sure to review the Tape Restrictions below. 

Tape (Floor, Wall, and Carpet Damage)

This only applies to companies that choose to place carpet or flooring on top of the existing carpet.

It is important that you use the proper carpet tape in your booth. If you do not use the correct tape there will be a charge for tape removal.
Here are the models of two-faced tapes that are authorized by the facility.

• Polyken 105c LPDE
• Scapa 274004
• DC W002A

If you bring your own carpet, you must adhere to the above Tape Restrictions. If you do not have the proper tape, please notify Show Management before installing your carpet or tiles.

If you would like to install your carpet on top of the existing carpet, please contact Emma Barnes-Chow (emma@nationalevent.com). 

Restrictions for Booth Installation

Painting, nailing, drilling, or screwing to the floors, walls or any other part of the building is not permitted. Exhibitors are also responsible for oil, grease, or any general damage to the carpeted area. Exhibitors wishing to lay any floor coverings may not fasten the coverings to the building floor. It is suggested that building paper or the approved tape (Polyken 105c LPDE OR Scapa 274004 OR DC W002A) is used instead.

Demonstrations/Distributions

Displays, demonstrations, or distribution of advertising materials, are not permitted outside the confines of your booth. If audio-visual equipment is used, the sound must be subdued to such an extent as to ensure it has no nuisance effect on neighboring exhibitors. The use of microphones is not permitted without prior management approval.

Fire Regulations

All exhibitors planning to use any type of fuel (such as gas, oil, helium gas, or propane) in their exhibits are requested to contact Show Management. All displays or exhibited materials must be fireproof to conform to Federal, Provincial/State, and City Fire Laws.

National Event Management is obligated to abide by the Fire Code regulations in each city. We therefore retain the right to refuse any material or object that does not conform to code. If you have a question or need information regarding the Fire Code, please contact Emma Barnes-Chow (emma@nationalevent.com).

Animals in the Show

The facility’s policy prohibits the presence of animals unless they are used as a working dog. Permission must be obtained from the facility for any exceptions. Please contact Emma Barnes-Chow (emma@nationalevent.com) regarding approval and the necessary forms.

Helium Balloons

Helium balloons are prohibited in most venues. There is a large retrieval fee charged to the exhibitor when balloons are lost. Please contact Emma Barnes-Chow (emma@nationalevent.com) if you wish to use helium balloons in your display. 

Mechanical Conveyances

Mechanical Conveyances such as electric carts, scooters, or bicycles will not be allowed in the aisles during the show hours. The only exceptions to this rule will be in the case of handicapped persons visiting the show or those with authorization from Show Management. 

Non-Compliance

National Event Management reserves the right to make changes, amendments, and additions to the rules and regulations without notice, as considered necessary to the efficient and proper conduct of the show. Interpretation of these rules and regulations shall rest with Show Management, and non-compliance can result in the ejection of the offending exhibitor or in the closing of his/her exhibit. 

SHIPPING & DELIVERIES

Shipping Direct To Show: Friday, November 13, 2026

PLEASE NOTE: The facility will NOT accept shipments prior to the Show move-in date. Show Management will sign for the delivery on your behalf during move-in hours only. Your materials will be left at the dock until you arrive. To move your items to your booth space, pump trucks and dollies will be available at no charge. Should you require assistance or the use of a forklift, please contact Emma Barnes-Chow (emma@nationalevent.com) as charges may apply.

NOTE: After freight is packed at the end of the show, it must be moved to the dock area for pickup. Freight that is left on the show floor will incur a handling fee.   

Please address shipments to:

Exhibitor Name ___________
Franchise Show Booth # _______ 
Cobb Convention Centre
2 Galleria Pkwy
Atlanta, Georgia
30339  

NOTE:
All exhibitors using HAUListic must move freight after the show must have booth materials packed and ready for pick up at the loading dock. Please provide our sales staff onsite with your paperwork before leaving the show site. 

You may choose to use another carrier; however, keep in mind that not all carriers deliver and pick up during our scheduled move-in/move-out times. 

Pre-Show Shipping:

If you require advanced shipping, please contact the show decorator for more information/pricing:  

Advanced Exposition Services
Tel:  678-389-1852
Email: rick@advancedexposervices.com 

ADVANCED SHIPPING LABELS 

Show Decorator (Furniture & Display Rental)

BOOKING DEADLINE: November 11, 2026

Carpet, 8ft back drape and 3 ft side drape are supplied for your exhibit space. If you require tables, chairs or additional booth supplies, these items can be rented from the show decorator.

Show Colours

• Booth Drapes: Black
• Aisle and Booth Carpet: TBD

To place an order with the Show Decorator, you can ORDER ONLINE HERE or fill in the order forms below and send them to:  

Advanced Exposition Services  
Tel: 678-389-1852  
Fax: 877-838-0560  
Email: rick@advancedexposervices.com  

FURNITURE ORDER FORM 
PAYMENT FORM 
ONLINE ORDERING

Show Guide Ad & Sponsorship Opportunities

Stand Out at The National Franchise Show
Boost your brand visibility with show advertising and customizable sponsorships designed to maximize your exposure before, during, and after the event.

• Our Show Guides are handed to every attendee and taken home—keeping your brand top of mind long after the show ends.
• Sponsorships: From onsite branding to digital promos, we offer a range of opportunities to help you connect with serious prospects.

Interested? Let’s find the right fit for your brand. Contact Michael Hyam at michael@nationalevent.com or 905-477-2677 ext. 270 for more details.

Telephone / Internet / WIFI

ADVANCED BOOKING DEADLINE: November 4, 2026 

Tips for Success

Please review the "Tips for Success" PDF below for important information on how to make the most out of your participation at the show!

TIPS FOR SUCCESS

Vehicles on Show Floor

APPROVAL DEADLINE: October 15, 2026 

All vehicles must abide by the arrival and departure schedules and procedures established by Show Management.   

Please complete the VEHICLE AUTHORIZATION FORM; send the completed form and a picture of the vehicle to Emma Barnes-Chow  (emma@nationalevent.com) for approval and to arrange arrival time. 

When motorized vehicles are approved for use, a protective sheet of visqueen, tarpaulin or comparable material may be required to eliminate damages from leaks of gas, oil, etc., at the exhibitor’s expense. 

Motorized vehicles must: 

-Contain no more than ¼ tank of fuel or 5 gallons of fuel, whichever is less 

-Have a locking gas cap 

-Have battery cables disconnected and taped 

-Not charge electric vehicles within the building  

-NOT be moved or operated during event hours 

Exhibitors are responsible for oil, grease, or any general damage to the carpeted area. 

Exhibitors must provide a set of keys, the name and phone number of the person responsible to remove the vehicle(s) to Show Management.