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OAS Toronto Exhibitor Manual

Welcome and thank you for choosing to be a participant in The National Franchise Show – Edmonton.

Welcome and thank you for choosing to be a participant in The National Franchise Show – Edmonton. Please take a moment to read the exhibitor manual, which will provide you with all of the necessary information for the preparation and installation of your exhibit. Processing your orders at your earliest convenience will allow us and the service-contractors time to provide you with the best possible rates & service.

The Show Office will be set up at the Edmonton Expo Centre on Friday September 29, 2023 at noon and management will be available to assist you for the duration of the Show.

Table of Content


Show Location

Edmonton Expo Centre – Hall H
7515 -118 Avenue N.W.
Edmonton, AB
T5B 4X5
Tel: 780.471.7377

Show Dates & Times

Saturday September 30, 2023  |11:00 am – 5:00 pm
Sunday October 1, 2023 | 11:00am – 4:00 pm

Exhibitor Move-in Times

Friday September 29, 2023 | 12:00 pm – 6:00 pm

Exhibitor Move-Out Dates & Times

Sunday October 1, 2023 | 4:00 pm – 8:00 pm

Produced By

National Event Management
Suite #102
260 Town Centre Blvd.,
Markham ON
L3R 8H8
Tel: (905) 477-2677 or (800) 891-4859
Fax: (905) 477-7872

Exhibitor Coordinator

Emily Huang
905 247-8101 or (800) 891-4859 Ext 284
Email: emily@nationalevent.com 


Exhibitor Checklist

Please print a copy of this checklist to assist you in planning for the Show. To take advantage of “early booking discounts” please note booking deadlines.



ORDER DEADLINE: September 14, 2023

If you require any AV equipment in your booth, please fill out the form and send to:

Kasandra Breadner
Email:  Kasandra.Breadner@encoreglobal.com



ORDER DEADLINE: September 18, 2023

Exhibitors are responsible for maintaining their own booth space. If you require in-booth vacuuming please place your order online with GES.


You can also fill in the following form and return to:

Tel: 780-469-7767
Email: edmonton@ges.com



ORDER DEADLINE: September 18, 2023

Should you require assistance setting up or dismantling your booth, please place your order online with GES.


You can also fill in the following form and return to:

Tel: 780-469-7767
Email: edmonton@ges.com



Cross Connect Customs & Logistics is our designated official customs broker to coordinate customs clearance of goods destined for The Franchise Expo. Please make sure you contact them at least one month prior to the event in order to arrange your custom needs.

If you have any questions please contact:
Pat D’Alessandro
Cell: 416-726-7229



BOOKING DEADLINE: September 7, 2023

Electrical is not supplied to your booth. If you require an electrical hookup, follow the link below to place your order online.


If you have any questions, please contact:

Show Tech
Fe Guico
Phone: 780.429.1162
Fax: 780.424.4715
Email: fmguico@showtech.ca

Exhibitor Badge

ORDER DEADLINE: September 15, 2023

We have implemented a new automatic badge system to simplify the request process. Please follow THIS LINK to complete your badge request form. You will receive a confirmation email upon completion.

Exhibitors are provided with up to a maximum of 6 personalized name badges based on the size of your booth.

10×10 booth – 2 booth staff
10×20 booth – 4 booth staff
300 feet or larger – 6 booth staff

Badges will be available for pick up at the Show Office during move-in and must be worn to gain admittance to the Show.


Exhibitor Parking

The East lot is closest to Hall H via Entrances 1-5. See parking map below. The parking rate is $15 for the whole day.

The Edmonton Expo Centre also offers a 2-day parking pass. If you are interested in a parking pass, please follow the link below and the instructions listed underneath.


EZ Backdrops

If you require a pop-up banner or backdrop, please contact:

EZ Backdrops
Phone: 678-717-1222
Email: angie@ezbackdrops.com

Food Sampling


If you are planning on sampling food or beverage product in your booth, please note there are two necessary steps to complete.

  1. Please complete and submit the below Sampling Application Form to foodservices@edmontonexpocentre.com and cc emily@nationalevent.com

a. You’ll need to attach a copy of your COI, Business License, a photo of your booth and signage, and your menu
b.Please review and comply with the Rules & Regulations on pages 2-4 of the Sampling Application.


2. Please review and fill out the following application form to receive Public Health Approval. Please send the completed forms to emily@nationalevent.com & edm.specialevents@ahs.ca

a. Please ensure you are complying with all Alberta Health Services guidelines listed in the Information Package. If you do not complete the required steps and gain approval from Alberta Health Services prior to the show, or do not comply with the guidelines, you could be closed down if an inspector comes to the show.

b. If you have any questions, please contact the local public health inspector edm.specialevents@ahs.ca




Raise awareness and let people know you will be at the Franchise Expo! Increase traffic to your booth by sharing free admission passes to the event. There is no limit to the number of FREE Admission Passes you may share to your email database, as well as on social media.

You can also distribute a customized FREE Admission Pass to promote your participation at the show. If you are interested, please email emily@nationalevent.com with a high-resolution logo (.jpg, .eps, .pdf format accepted).


BOOKING DEADLINE: August 28, 2023

Rooms and discounted rate will only be held until the specified date.  Rooms will then be subject to availability at prevailing rates.

We have obtained a group rate of $159.00 + taxes for single occupancy at DoubleTree by Hilton Edmonton Downtown.

DoubleTree by Hilton Edmonton Downtown
9576 Jasper Ave
Edmonton, AB
T5H 3V3

Reservations may be made by booking online here.


Insurance for booth/show
Exhibitors must have their own liability insurance covering a minimum of $1 million in damages. Please list National Event Management as “additional insured”.

Transportation Insurance
Show Management is NOT responsible for damages caused during the transportation of your products. We strongly recommend purchasing transportation insurance when booking your shipments.

Exhibitors will be liable for, will indemnify, and will hold harmless Show Management from any loss or damage whatsoever occurring to, or suffered by, any person or company. This includes, without limiting the generality of the foregoing, exhibitor, other exhibitors, management, the owners of the building and their respective agents, servants and employees, and members of the public attending the show, either (a) on the said space or (b) elsewhere. Neither the facility nor Show Management will be responsible for loss or damage to persons, exhibits, or decorations by fire, accident, theft, or any cause while in the exhibition buildings.

Insurance Supplier
If you do not already have insurance for the show, you may contact:

Exhibitor Insurance
Phone: 905-695-2971
Toll Free: 1-866-836-9066

Exhibitor Insurance Brokers.com is offering a special price for the show at $175 + taxes. Please click on the link here to access their form: ONLINE EXHIBITOR INSURANCE

If you prefer, you may also fill out the form below and send to info@exhibitorinsurance.com.


Lead Retrieval System

We offer a Lead Collection system at the The National Franchise Show. This system uses any smartphone or internet enabled device (no scanners needed). Attendees contact info (name, email and cell if provided) will be pre-populated into the software to make your lead collection easy on-site and your post-show follow-up effortless.

Please send your completed order form to emma@nationalevent.com if you would like to sign up for this system.

Please note: This is not a complete list of attendees. It is a lead retrieval service to help you capture leads quickly and accurately.

If you have already selected lead retrieval upon registering, you do not need to fill out a form.


Loading Docks

Please see map below; please use roll up overhead door to Hall H. If needed, some vehicles will be permitted to drive items in.

Dock level access is available. Dollies and a pump truck will be available for your use. If you require a forklift to move material from the dock to your booth, a forklift will be available to you. However, if you have excessive forklift requirements please speak with Emily (emily@nationalevent.com) to discuss your needs. A charge may apply.

Move-in Instructions

Move-in Times:  Friday September 29, 2023       12:00 pm – 6:00 pm

  • All exhibitors must officially register before setting up.  Please come to the show office and the staff will direct you to your booth.
  • All exhibits must be set up by 6:00 pm Friday. Exhibitors will not be permitted to set up during show hours.
  • The aisle carpet will be in place Saturday morning. Dollies and carts WILL NOT be permitted on the carpet.  Hand-carried items only may be brought in on Saturday.
  • Children 15 years of age or younger will not be permitted in the exhibit area during move-in, set-up, or tear down.

Move-out Instructions

Move-out Times:  Sunday, October 1, 2023     4:00pm – 8:00pm

Please note that move-out will begin once the show has closed, the aisles are cleared and the aisle carpets removed. If you are able to hand carry your supplies out to your car, we encourage you to do so. Dismantling or removing your exhibit/exhibit materials before the end of the show is strictly prohibited.

All material must be removed by 8:00 pm

Items left on the show floor after move-out time will be forced off the floor. Show Management reserves the right to reroute shipments that are not picked-up or refused by carriers. Should this occur, you will be responsible for any charges incurred.

Exhibitors are encouraged to remove small items and open cases of products from the show floor first. Show Management will take all reasonable security precautions, but immediate removal of these items is the best way to prevent pilferage.

Rules & Regulations

Diagram #1: Sample of the drape provided for your booth
Diagram #2: Sample of display allowance

Upright banners & products must be within 4’ from the back drape, and a maximum of 8’ high. The front 6’ of the booth must be clear above 4’.


Booth Display & Restrictions

  • Diagram#1 shows the drapes that are provided as a part of your booth cost.
  • Diagram#2 shows the allowed clearance for displays, banners, and products within your booth.
  • No exhibit may exceed a maximum height of 8 ft.
  • Side panels 8 ft. high, must not exceed a depth of 4 ft. extending from the back of the display.
  • The remainder of the 6 ft depth from the front of the booth must not exceed a 4 ft. height.
  • Any exceptions to this must have pre-approval from Emily (emily@nationalevent.com).

Prefab booth partitions must be finished on both sides. If they are not, please request drapes prior to the show.


No signage or material may be extended above the 8ft height at the back of your booth nor hung from the ceiling or across the aisle, without approval from Show Management. All signs must be printed on one side only. Your brand messaging can only face the inner walls of your exhibit space.

Carpet or Flooring

Carpet or Flooring is mandatory for all exhibits. You can use the show decorator below or you are welcome to bring in your own at your own cost. If you would like to install your carpet on top of the existing carpet, please contact Emily (emily@nationalevent.com, 905-477-2677 or 1-800-891-4859 ext 284). See Tape Restrictions below.

Tape (Floor, Wall, and Carpet Damage)

This only applies to companies that choose to place carpet or flooring on top of the existing carpet.

This only applies to companies that choose to place carpet or flooring on top of the existing carpet.
It is important that you use the proper carpet tape in your booth. If you do not use the correct tape there will be a charge for tape removal.
Here are the models of two-faced tapes that are authorized by the facility.

  • Polyken 105c LPDE
  • Scapa 274004
  • DC W002A

If you bring your own carpet, you must adhere to the above Tape Restrictions. If you do not have the proper tape, please notify Show Management before installing your carpet or tiles.

Restrictions for Booth Installation

Painting, nailing, drilling, or screwing to the floors, walls or any other part of the building is not permitted. Exhibitors are also responsible for oil, grease, or any general damage to the carpeted area. Exhibitors wishing to lay any floor coverings may not fasten the coverings to the building floor. It is suggested that building paper or the approved tape (Polyken 105c LPDE OR Scapa 274004 OR DC W002A) is used instead.


Displays, demonstrations or distribution of advertising materials, are not permitted outside the confines of your booth. If audio visual equipment is used, the sound must be subdued to such an extent as to ensure it’s having no nuisance effect on neighbouring exhibitors. The use of microphones is not permitted without prior management approval.

Fire Regulations

All exhibitors planning to use any type of fuel (such as gas, oil, helium gas, or propane) in their exhibits are requested to contact Show Management. All displays or exhibited materials must be fireproof to conform to Federal, Provincial/Sate, and City Fire Laws.
National Event Management is obligated to abide by the Fire Code regulations in each city. We therefore retain the right to refuse any material or object that does not confirm to code. If you have a question or need information re the Fire Code please contact Emily, emily@nationalevent.com, 905-477-2677 or 1-800-891-4859, ext. 284.

Animals in the Show

The facility’s policy prohibits the presence of animals unless they are used as a working dog for the blind. Permission must be obtained from the facility for any exception. Please contact Dina Latina (emily@nationalevent.com ; 905 477-2677 ex: 224) regarding approval and the necessary forms.

Helium Balloons

Helium balloons are prohibited in most venues. There is a large retrieval fee, charged to the exhibitor when balloons are lost. Please contact Emily (emily@nationalevent.com) if you wish to use helium balloons in your display.

Mechanical Conveyances

Mechanical Conveyances such as electric carts, scooters, or bicycles will not be allowed in the aisles during the show hours. The only exceptions to this rule will be in the case of handicapped persons visiting the show, or those with authorization from Show Management.


National Event Management reserves the right to make changes, amendments, and additions to the rules and regulations without notice, as considered necessary to the efficient and proper conduct of the show. Interpretation of these rules and regulations shall rest with Show Management and non-compliance can result in ejection of the offending exhibitor or in the closing of his/her exhibit.


Shipping Direct to Show: September 29, 2023

PLEASE NOTE: The facility will NOT accept shipments prior to the Show move-in date. Show Management will sign for the delivery on your behalf during move-in hours only. Your materials will be left at the dock until you arrive. To move your items to your booth space, pump trucks and dollies will be available at no charge. Should you require assistance or the use of a forklift, please contact Emily (emily@nationalevent.com) as charges may apply.

Please address shipments to:
Company name Booth number
c/o Edmonton Franchise Expo
Edmonton Expo Centre
7515 – 118 AVENUE
Edmonton, AB
T5B 4X5

The most cost-effective way to ship your items to the show is to arrange delivery during move in hours with our Official Show Carrier;

Cross Connect Customs & Logistics
Pat D’Alessandro
Cell: 416-726-7229


Pre-Show Shipping

If you choose the official show carrier as your freight carrier, they will warehouse materials for up to 30 days prior to the Show at no charge and deliver them to the show on move-in day.

Please address Advance Warehouse Shipments to:
Exhibitor Name, Booth #
c/o Edmonton Franchise Expo
CrossConnect c/o ABF Freight
1494 – 131 Ave NW
Edmonton, AB T5V 1S9

To request a quote, please complete the below order form and email to:

Cross Connect Customs & Logistics
Pat D’Alessandro
Tel: 416-726-7229


Shipping enquiries must be finalized 14 days prior to show move in date. Be sure your shipment is labeled clearly.

You may choose to use another carrier however, keep in mind that not all carriers deliver and pick up during our scheduled move in/move out times.

Show Decorator (to order tables, chairs, accessories, etc.)

ORDER DEADLINE: September 18, 2023

Carpet, 8ft back drape and 3 ft side drape are supplied for your exhibit space. If you require tables, chairs or additional booth supplies, these items can be rented from our Official Show Decorator through their online portal.


Show Colours

  • Booth Drapes: Black
  • Aisle Carpet: Green/teal
  • Booth Carpet: Grey

You can also fill in the following form and return to:

Tel: 780-469-7767
Email: edmonton@ges.com


Show Guide Ad & Sponsorship Opportunities

There are a number of ways to increase your brand awareness at our shows.  Additional ad space is available in our Show Guides that are distributed to attendees and sponsorship recognition includes show guide space, on-site signage, & online presence.  For more information, please contact Nadine at nadine@nationalevent.com or 905-477-2677 ext. 229.

Telephone / Internet / WIFI

BOOKING DEADLINE: September 14, 2023

If you require a telephone or internet line or access to WIFI in your booth you must submit the below order form to:

Maysam Bashiri
Email:  Meysam.Bashiri@Encoreglobal.com


Vehicles on Show Floor

All vehicles must abide by the arrival and departure schedules and procedures established by Show Management.  Please contact Emily at emily@nationalevent.com for approval and to arrange arrival time if you want to display a vehicle.

We require advance notice of any oversized vehicles moving into the venue so that we can confirm the size and weight capacities on the floor.

When motorized vehicles are approved for use, a protective sheet of visqueen, tarpaulin or comparable material may be required to eliminate damages from leaks of gas, oil, etc., at the exhibitor’s expense.

Motor vehicles or gasoline-powered equipment on display must be equipped with lock-on type gasoline tank caps and batteries are to be disconnected. Gasoline tanks must not be filled beyond the ¼ mark in order to allow for expansion of product. Vehicles unable to be equipped with lock-on type caps must have caps sealed in a manner acceptable to the Fire Department.

  • Running of display vehicles during exhibit is prohibited unless approved by the Fire Department.
  • Shows requiring vehicles to run as part of a performance or contest must fill vehicles outdoors from approved safety containers.
  • Propane charged cylinders are not permitted on self-propelled vehicles or trailers on display inside buildings.
  • If at any time an Inspector deems that equipment is being operated in a manner dangerous to public safety, he shall cancel the privilege of the exhibitor concerned.

Exhibitors are responsible for oil, grease, or any general damage to the carpeted area.

Exhibitors must provide a set of keys, the contact’s name, and phone number of the person responsible to remove the vehicle(s) to Show Management.