Welcome and thank you for choosing to be a participant in The National Franchise Show – Dallas.
Please take a moment to read the exhibitor manual, which will provide you with all of the necessary information for the preparation and installation of your exhibit. Processing your orders at your earliest convenience will allow us and the service-contractors time to provide you with the best possible rates & service.
The Show Office will be set up at the Dallas Market Hall, Main Hall on Friday February 2, 2024 at noon and management will be available to assist you for the duration of the Show.
Table of Content
- General Information (Location, Dates, & Times)
- Booth Cleaning
- Booth Installation & Dismantle
- Exhibitor Badge
- Exhibitor Parking
- EZ Backdrops
- Federal ID Number
- Food Sampling
- Free Admission Passes
- Lead Retrieval System
- Loading Docks
- Move-in Instructions
- Move-out Instructions
- Rules & Regulations
- Shipping & Deliveries
- Show Decorator (Furniture & Display Rental)
- Show Guide Ads & Sponsorship
- Telephone / Internet / WIFI
- Vehicles on Show Floor
Dallas Market Hall
2200 Stemmons Freeway
Show Dates & Times
Saturday, February 3, 2024 | 11:00 am – 5:00 pm
Sunday, February 4, 2024 | 11:00 am – 4:00 pm
Exhibitor Move-in Times
Friday, February 2, 2024| 12:00 pm – 6:00 pm
Exhibitor Move-Out Dates & Times
Sunday, February 4, 2024 | 4:00 pm – 8:00 pm
National Event Management
260 Town Centre Blvd.,
Tel: (905) 477-2677 or (800) 891-4859
Fax: (905) 477-7872
905 477-2677 or (800) 891-4859 Ext 284
Please print a copy of this checklist to assist you in planning for the Show. To take advantage of “early booking discounts” please note booking deadlines.
AUDIO / VISUAL RENTALS
ORDER DEADLINE: January 22, 2024
Exhibitors are responsible for maintaining their own booth space. If you require in-booth vacuuming please contact;
Coast to Coast Trade Show Services
BOOTH INSTALLATION & DISMANTLING
ORDER DEADLINE: JANUARY 22, 2024
Should you require assistance setting up or dismantling your booth, please submit the below forms to;
Coast to Coast Trade Show Services
BOOKING DEADLINE: January 19, 2024
We have implemented a new automatic badge system to simplify the request process. Please follow the link below to complete your badge request. You will receive a confirmation email upon completion.
Exhibitors are provided with up to a maximum of 7 personalized name badges based on the size of your booth.
10×10 booth – 3 booth staff
10×20 booth – 5 booth staff
300 feet or larger – 7 booth staff
Badges will be available for pick up at the Show Office during move-in and must be worn to gain admittance to the Show.
There is free parking at the Dallas Market Hall.
Federal ID Number
The Federal ID Number for the venue is 20-1476041. You will require this number to clear customs.
SUBMISSION DEADLINE: January 4, 2024
If you are planning on sampling food or beverage product in your booth, please note there are necessary forms to complete. Food samples are limited to a 2 oz. portion and beverage products to 2 oz.
PUBLIC HEALTH APPROVAL:
BEFORE YOU START YOUR PUBLIC HEALTH APPLICATION, PLEASE CONTACT firstname.lastname@example.org to get an endorsement memo.
Late applications will not be accepted.
Please use link below to complete the Dallas Public Health Food Sampling Approval:
- You will need to create an account (bottom right-hand corner click not a member, sign up)
- Click Start Application for “Temporary Special Event Food”
- You will then need to search for the event first line please enter “The Franchise Show”
- There is an $217 application fee, plus $28 a day. In total for two day permit total will be $273.00.
Each exhibitor will need to upload the following documentation:
- Copy of current government-issued ID
- Copy of Invitation or event organizer endorsement memo (please email email@example.com to get your personalized letter)
- State manufacture license needed* (If food manufacturer)
- Current Health Permit
- Copy of last health inspection Report
- In addition, exhibitors that do not have their own licensed kitchen you will need to provide a permission letter from the owner of the kitchen where the food is being prepared
FREE ADMISSION PASSES
Raise awareness and let people know you will be at The National Franchise Show! Increase traffic to your booth by sharing free admission passes to the event. There is no limit to the number of FREE Admission Passes you may share to your email database, as well as on social media. Please share the registration link below for free passes or download a copy of our generic FREE Admission Pass.
- Free Admission Pass: https://dallasfranchiseshow.com/freetickets
- Generic Free Admission Coupon (.jpg): click here
- Generic Free Admission Coupon (.pdf) click here
You can also distribute a customized FREE Admission Pass to promote your participation at the show. If you are interested, please complete the form below and upload a high-resolution logo (.jpg, .eps, .pdf format accepted). You will receive an email 2 weeks before the show from firstname.lastname@example.org with your customized pass.
DEADLINE OF LOGO SUBMISSIONS: January 6, 2024
BOOKING DEADLINE: January 11, 2024
Rooms and the discounted rate will only be held until the specified date. Rooms will then be subject to availability at prevailing rates.
We have obtained a group rate of $165.00+ taxes and fees for single or double occupancy at The Renaissance Dallas.
The Renaissance is located at:
2222 North Stemmons Freeway,
Reservations may be made by calling by Booking Online Here.
To receive this rate, you must mention that you are with The Franchise Show when booking. Rates cannot be changed at check-in/check-out times if you fail to identify your affiliation at the time of booking.
Insurance for booth/show
Exhibitors must have their own liability insurance covering a minimum of $1 million in damages. Please list National Event Management as “additional insured”.
Show Management is NOT responsible for damages caused during the transportation of your products. We strongly recommend purchasing transportation insurance when booking your shipments.
Exhibitors will be liable for, will indemnify, and will hold harmless Show Management from any loss or damage whatsoever occurring to, or suffered by, any person or company. This includes, without limiting the generality of the foregoing, exhibitor, other exhibitors, management, the owners of the building and their respective agents, servants and employees, and members of the public attending the show, either (a) on the said space or (b) elsewhere. Neither the facility nor Show Management will be responsible for loss or damage to persons, exhibits, or decorations by fire, accident, theft, or any cause while in the exhibition buildings.
If you do not already have insurance for the show, you may contact:
Toll Free: 1-866-836-9066
Exhibitor Insurance Brokers.com is offering a special price for the show at $175 + taxes. Please click on the link here to access their form:
If you prefer, you may also fill out the form below and send to email@example.com
Lead Retrieval System
We offer a Lead Collection system at the National Franchise Show. This system uses any smartphone or internet enabled device (no scanners needed). Attendees contact info (name, email and cell if provided) will be pre-populated into the software to make your lead collection easy on-site and your post-show follow-up effortless.
Please send your completed order form to firstname.lastname@example.org if you would like to sign up for this system.
Please note: This is not a complete list of attendees. It is a lead retrieval service to help you capture leads quickly and accurately.
Please note: If you have already selected lead retrieval upon registering, you do not ned to fill out a form.
Loading docks 1 & 2 have been assigned to the Franchise Show. For easy unloading make sure that your truck is equipped with a tail gate.
Dollies and a pump truck will be available for your use. If you require a forklift to move material from the dock to your booth, a forklift will be available to you. However, if you have excessive forklift requirements, please contact Haelee Jones (email@example.com ) to discuss your needs. A charge may apply.
Move -in Times: February 2, 2024 12:00 pm – 6:00 pm
- All exhibitors must officially register before setting up.
- All exhibits must be set up by 6:00 pm Friday. Exhibitors will not be permitted to set up during show hours.
- The aisle carpet will be in place Saturday morning. Dollies and carts WILL NOT be permitted on the carpet. Hand-carried items only may be brought in on Saturday.
- Children 15 years of age or younger will not be permitted in the exhibit area during move-in, set-up, or tear down.
Move -Out Times: February 4, 2024 4:00 pm – 8:00 pm
Please note that move-out will begin once the show has closed, the aisles are cleared and the aisle carpets removed. If you are able to hand carry your supplies out to your car, we encourage you to do so. Dismantling or removing your exhibit/exhibit materials before the end of the show is strictly prohibited.
All material must be removed by 8:00 pm
Items left on the show floor after move-out time will be forced off the floor. Show Management reserves the right to reroute shipments that are not picked up or refused by carriers. Should this occur, you will be responsible for any charges incurred.
Exhibitors are encouraged to remove small items and open cases of products from the show floor first. Show Management will take all reasonable security precautions, but immediate removal of these items is the best way to
All exhibitors using HAUListic must move freight after the show must have booth materials packed and ready for pick up at the loading dock. Please provide our sales staff onsite with your paperwork before leaving he show site.
Rules & Regulations
Diagram #1: Sample of the drape provided for your booth
Diagram #2: Sample of display allowance
Upright banners & products must be within 4’ from the back drape, and a maximum of 8’ high. The front 6’ of the booth must be clear above 4’.
Booth Display & Restrictions
- Diagram#1 shows the drapes that are provided as a part of your booth cost.
- Diagram#2 shows the allowed clearance for displays, banners, and products within your booth.
- No exhibit may exceed a maximum height of 8 ft.
- Side panels 8 ft. high, must not exceed a depth of 4 ft. extending from the back of the display.
- The remainder of the 6 ft depth from the front of the booth must not exceed a 4 ft. height.
- Any exceptions to this must have pre-approval from Haelee Jones (firstname.lastname@example.org)
Prefab booth partitions must be finished on both sides. If they are not, please request drapes prior to the show.
No signage or material may be extended above the 8ft height at the back of your booth nor hung from the ceiling or across the aisle, without approval from Show Management. All signs must be printed on one side only. Your brand messaging can only face the inner walls of your exhibit space.
Carpet or Flooring
Carpet or Flooring is mandatory for all exhibits. You can use the show decorator below or you are welcome to bring in your own at your own cost. See Tape Restrictions below.
Tape (Floor, Wall, and Carpet Damage)
This only applies to companies that choose to place carpet or flooring on top of the existing carpet.
It is important that you use the proper carpet tape in your booth. If you do not use the correct tape there will be a charge for tape removal.
Here are the models of two-faced tapes that are authorized by the facility.
- Polyken 105c LPDE
- Scapa 274004
- DC W002A
If you bring your own carpet, you must adhere to the above Tape Restrictions. If you do not have the proper tape, please notify Show Management before installing your carpet or tiles.
If you would like to install your carpet on top of the existing carpet, please contact Haelee Jones (email@example.com)
Restrictions for Booth Installation
Painting, nailing, drilling, or screwing to the floors, walls or any other part of the building is not permitted. Exhibitors are also responsible for oil, grease, or any general damage to the carpeted area. Exhibitors wishing to lay any floor coverings may not fasten the coverings to the building floor. It is suggested that building paper or the approved tape (Polyken 105c LPDE OR Scapa 274004 OR DC W002A) is used instead.
Displays, demonstrations or distribution of advertising materials, are not permitted outside the confines of your booth. If audio visual equipment is used, the sound must be subdued to such an extent as to ensure it’s having no nuisance effect on neighbouring exhibitors. The use of microphones is not permitted without prior management approval.
All exhibitors planning to use any type of fuel (such as gas, oil, helium gas, or propane) in their exhibits are requested to contact Show Management. All displays or exhibited materials must be fireproof to conform to Federal, Provincial/Sate, and City Fire Laws.
National Event Management is obligated to abide by the Fire Code regulations in each city. We therefore retain the right to refuse any material or object that does not confirm to code. If you have a question or need information re the Fire Code please contact Dina Latina, firstname.lastname@example.org, 905-477-2677 or 1-800-891-4859, ext. 224.
Animals in the Show
The facility’s policy prohibits the presence of animals unless they are used as a working dog for the blind. Permission must be obtained from the facility for any exception. Please contact Haelee Jones (email@example.com) regarding approval and the necessary forms.
Helium balloons are prohibited in most venues. There is a large retrieval fee, charged to the exhibitor when balloons are lost. Please contact Haelee Jones (firstname.lastname@example.org) if you wish to use helium balloons in your display.
Mechanical Conveyances such as electric carts, scooters, or bicycles will not be allowed in the aisles during the show hours. The only exceptions to this rule will be in the case of handicapped persons visiting the show, or those with authorization from Show Management.
National Event Management reserves the right to make changes, amendments, and additions to the rules and regulations without notice, as considered necessary to the efficient and proper conduct of the show. Interpretation of these rules and regulations shall rest with Show Management and non-compliance can result in ejection of the offending exhibitor or in the closing of his/her exhibit.
SHIPPING & DELIVERIES
Shipping Direct To Show: February 2, 2024
PLEASE NOTE: The facility will NOT accept shipments prior to the Show move-in date. Show Management will sign for the delivery on your behalf during move-in hours only. Your materials will be left at the dock until you arrive. To move your items to your booth space, pump trucks and dollies will be available at no charge. Should you require assistance or the use of a forklift, please contact Haelee Jones (email@example.com ) as charges may apply.
The most cost-effective way to ship your items to the show is to arrange delivery during move in hours with our Official Show Carrier;
Tel: (859) 254-4112 or (800) 388-4112
Fax: (859) 253-9137
Please address shipments to:
Company name Booth number
The National Franchise Show
Dallas Main Hall,
2200 Stemmons Freeway,
All exhibitors using HAUListic must-have booth materials packed and ready for pick up at the loading dock. Do not leave your Booth Materials shipment in your booth. Please provide our sales staff onsite with your paperwork before leaving the show site.
Pre- Show Shipping:
Haulistics no longer offers Advance Warehouse shipments. This will be offered thru our Decorator Coast to Coast, if you require your goods to be shipped or sorted in the advance warehouse please contact:
Coast to Coast Trade Show Services
NOTE: All exhibitors using HAUListic must move freight after the show must have booth materials packed and ready for pick up at the loading dock. Please provide our sales staff onsite with your paperwork before leaving the show site.
Show Decorator (to order tables, chairs, accessories, etc.)
ORDER DEADLINE: January 22, 2024
Carpet, 8ft back drape and 3 ft side drape are supplied for your exhibit space. If you require tables, chairs or additional booth supplies, these items can be rented from:
- Booth Drapes: Black
- Aisle Carpet: Tuxedo
- Booth Carpet: Grey
Show Guide Ad & Sponsorship Opportunities
There are a number of ways to increase your brand awareness at our shows. Additional ad space is available in our Show Guides that are distributed to attendees and sponsorship recognition includes show guide space, on-site signage, & online presence. For more information, please contact Michael at firstname.lastname@example.org or 905-477-2677 ext. 270.
Telephone / Internet / WIFI
PRE-SHOW BOOKING DEADLINE: January 12, 2024
Please Note: This venue has free wifi. There is no password; just click on “Market Hall”.
If you require a telephone or internet line in your booth you must contact:
Vehicles on Show Floor
All vehicles must abide by the arrival and departure schedules and procedures established by Show Management.
PLEASE CONTACT HAELEE JONES email@example.com FOR APPROVAL OF BRINGING VEHICLE IN.
When motorized vehicles are approved for use, a protective sheet of visqueen, tarpaulin or comparable material may be required to eliminate damages from leaks of gas, oil, etc., at the exhibitor’s expense.
- All motorized vehicles, that will be a part of your display, must be inspected by the Dallas Fire Marshal before they will be allowed on the exhibit floor.
- Vehicles must have less than one-quarter of a tank of fuel.
- The battery must be disconnected once they are placed on the exhibit floor.
- A set of ignition keys must be given to Show Management.
Exhibitors are responsible for oil, grease, or any general damage to the carpeted area.
Exhibitors must provide a set of keys, the contact name, and phone number of the person responsible to remove the vehicle(s) to Show Management.